Brave by Reneé Taiwo Famakinde’s Brave Transition from Law to Tech Written by Oluchukwu Nwabuikwu As a young Nigerian, career paths can often seem linear and predetermined. Taiwo's journey is evident in the incredible resilience and drive that can lead people to forge their unique paths. From studying law to becoming a software developer, this 26-year-old’s story is
Brand storytelling How to use Storytelling to Build a Strong, Memorable Brand: A Case Study of PiggyVest Written by Toyosi Adebusuyi The story you tell as a brand is far more than an afterthought—it is the heart and soul of your brand identity. Your narrative goes beyond selling a product, to reveal your purpose, connect with your audience, and inspire them to see the world, a
Brave by Reneé The Brave and Resilient Journey of Njoku Emmanuel Njoku’s journey from nurturing his passion for coding at the age of 13 to becoming the co-founder and CEO of Lazerpay at 19, is a depiction of unwavering determination, courage, and bravery.
Editorial Editorial: From interns to influencers, internship tales worth telling This story discusses the significance of internships in propelling careers forward, particularly in the context of Nigerian startups.
Brand storytelling 7 Essential Elements of Brand Storytelling Brand storytelling is a powerful tool for effectively communicating brand messages, building brand identities, and engaging audiences. Here are seven essential elements that should be considered when crafting brand stories.
Brand storytelling Why Storytelling is Critical for Founders and Startups Written by Toyosi Adebusuyi & Abdulbasit Abdulsalam In this article, we explore the art of storytelling for founders and startups, and how it can be a game-changer in today's competitive technology ecosystem. We'll delve into the purpose of storytelling, its effectiveness in marketing, and how it
Introducing Reneé PR: Tech PR agency driving storytelling for founders and startups Reneé PR is a tech-focused agency helping African founders and startups identify and tell better stories of themselves, their experiences and the products/businesses they are building.
Editorial Editorial: Nigerian women talk about balancing their tech careers and motherhood From remote work and flexible schedules to supportive spouses and mentors, the women in this story share their experiences and insights on how to balance the demands of working in tech and motherhood.